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case studies
Online Health Space
Client
NDA Protected
Industries
Online Health Space
Date
2023
Services
Conversion rate optimization, Digital auditing, attribution & analytics, Lifecycle marketing email & SMS, Marketing strategy & leadership, Paid & organic search, Paid search & SEO, Performance creative, Programatic media
Overview

Delving into the Strategic Vision, Detailed Execution, and Landmark Achievements that Define Our Groundbreaking Project

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Client information

With a proud history spanning over 20+ years, we've emerged as leaders in the natural health space, serving clients across 130+ countries. We’re a Canadian company based with a vision to redefine industry standards on a global scale. Our advanced innovation surpasses traditional boundaries, offering tailored solutions to meet your unique needs. Through cutting-edge technology and personalized service, we ensure your journey to optimal health is nothing short of extraordinary.

Objectives & Results

The objective of this campaign was to decrease the cost of every newly acquired customer. To achieve this goal we optimized for driving conversions from cold traffic. Cost Per Unique Acquisition (CPUA) was reduced from $240.53 to $161.48 within a month A significant decrease of $79.05 decrease in CPUA

Analytics

Data-Driven Insights: Unlocking the Power of Analytics for Informed Decision-Making

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Data-Driven Insights: Unlocking the Power of Analytics for Informed Decision-Making
Data-Driven Insights: Unlocking the Power of Analytics for Informed Decision-Making